HI, I'M BETH VANDERKOLK
I am a strategic program manager and operations leader dedicated to executing high-stakes initiatives that drive business scale and efficiency. With a track record of directing complex platform migrations, using AI-powered innovation for advanced user sentiment analysis, and pioneering generative AI pilots, I specialize in transforming operational workflows. I excel at aligning cross-functional leadership—including Legal, PR, and Engineering—to mitigate risk, optimize resource allocation, and deliver cross-organizational business value
My experience spans:
- Strategic Program Management & Adoption | I orchestrate scaled initiatives designed to accelerate product adoption, educate global user bases, and deepen customer engagement across digital ecosystems.
- Vendor Operations & Resource Optimization | I manage external vendor partners and optimize workflows to scale support infrastructure, improve issue-resolution times, and maximize cost-containment across communication channels.
- Business Intelligence & Voice of the Customer (VoC) | I synthesize complex, qualitative user feedback into quantitative business insights, bridging the gap between global users and internal product teams to directly influence feature prioritization.
- Risk Mitigation & Scaled Content Strategy | I design and deploy proactive, educational content strategies that mitigate business risk, address widespread user friction, and significantly deflect high-cost 1:1 operational escalations.
MY EXPERIENCE
2022 - present, Google, Remote
Product Support Manager, Social & Community for Android Business Communications, Google TV, Android TV, Gboard, Personal Safety, Files by Google
2022-2025: Manager, gUP Platforms & Devices Community
2021 - 2022, Mural, Remote
As Director of Community, I led a team that focused on launching, building, and growing the Mural Community forum, creating community program strategy, measuring the success of the Community, and more.
2020 - 2020, GitLab, Remote
At GitLab as Senior Manager of Community and Advocacy, I led and developed a remote and globally distributed team of 5 engaged Community Advocates. I defined and executed the strategy with which all GitLab team members can actively engage with the wider social community across 15+ platforms as the company scales.
2014 - 2020, InVision App, Remote
My work played a critical role in educating and supporting customers and harnessing the power of community at InVision as the fully distributed company grew and raised a total of $235.2M in funding over 7 rounds.
2019-2020: Senior Manager, Community and Content
2017-2019: Manager of Community Support
2014-2017: Documentation Specialist
2008 - 2014, VRBO, Austin, TX
Launched 5 global Help Centers and relaunched existing customer Community forum with new design.
2012-2014: Manager, Community & Social Media
2010-2012: Knowledge Management Specialist
2008-2010: Copywriter
Connect with me on LinkedIn.